Google Nexus

  • Studio: Buck
  • Role: FX Technical Director

In order to demonstrate the psychedelic power of the new Nexus Surround Sound, Google tasked us to immerse the audience in a synesthesiastic dreamscape of fantastical natural beauty.

To flesh out this world and make it feel rich and alive, it needed atmospherics. I used Houdini to generate volumetric elements at different scales to represent river mist and jungle fog.

We still needed clouds for the upper atmosphere and for the epic logo reveal. Rather than paint clouds and try to fake it, I took advantage of the new cloud tools in Houdini to generate true 3D volumetric clouds that we could fly through and animate over time.

Here is an FX-only render of the spot:

Stills

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